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Introduction Dean
Wann-Yih Wu, Ph.D.
Senior Vice President
Nanhua University
No. 55, Sec. 1, Nanhua Rd., Dalin Township, Chiayi County 62249, Taiwan(R.O.C.)
Telephone: +886-5-2721001 ext. 1061
E-mail: wanyi@nhu.edu.tw
EDUCATION
| 1987-1991 | Ph.D. in Marketing, Oklahoma State University, USA |
| 1982-1984 | MBA, Tunghi Univerisity, Taiwan |
| 1975-1979 | B.A. National Kaohsiung Normal University, Taiwan |
AREA OF EXPERTISE
| Quantitative research (e.g. multivariate analysis, applied statistics analysis, structural equation analysis) |
| Marketing theory, marketing management, consumer behavior, advertising and promotion strategy, market survey |
| Strategic management, strategic marketing |
| International business management, international marketing |
| Business research methods |
SELECTED AWARDS AND HONORS
| 2010~2012 | Visiting Professor, Minjiang University, China |
| 2010~2012 | Research Excellence Award, College of Management, National Cheng Kung University, Taiwan |
| 2008 | Outstanding Research Scholar Award, College of Management, National Cheng Kung University, Taiwan |
| 2007 | Gold Award, Mektec Creative Competition, National Cheng Kung University, Taiwan |
| 2006 | Honorable Mention Award, 2006 ACME Conference |
| 2005 | Best Paper Award, 2005 IACAS Conference |
| 2003 | Outstanding Thesis Advisor, ING Antai National MBA Thesis Award in Management, Taiwan |
| 2001 | Kwoh-Ting Li Memorial Medal, Chinese Management Association |
| 2001 | Fellow of Chinese Society, Management of Technology |
| 2000 | Outstanding Paper Award, Kwang-Hwa Foundation |
| 1996 | Long-Téng Paper Award, Chinese Management Association |
CURRENT ACADEMIC POSITIONS
| Aug.2016~ Present | Senior Vice President Nanhua University, Chiayi, Taiwan. |
| Aug.2019~Present Aug.2014~July 2016 |
Dean College of Management Nanhua University, Chiayi, Taiwan. |
| Aug.2014~Present | Distinguished Professor Department of Business Administration Bachelor Program of International Business Nanhua University, Chiayi, Taiwan. |
| Aug. 2005~Present | Distinguished Professor Department of Business Administration Institute of International Business Institute of International Management National Cheng-Kung University, Tainan, Taiwan |
PAST ACADEMIC AND PROFESSIONAL POSITIONS
| Aug.2016~ July 2019 | Dean Institute of International and Cross-Strait Affairs Nanhua University, Chiayi, Taiwan. |
| Aug. 2014~ July 2015 | Director Department of Finance Nanhua University, Chiayi, Taiwan. |
| Feb. 2010~ July 2014 | President Chinese Culture University, Taipei, Taiwan |
| Aug. 2005~ July 2009 | Director Institute of International Management National Cheng-Kung University, Tainan, Taiwan |
| Aug. 2001~ July 2007 | Dean College of Management National Cheng-Kung University, Tainan, Taiwan |
| Aug. 1998~May 2005 | Chair Small and Medium Enterprise Research Center National Cheng-Kung University, Tainan, Taiwan |
| Aug. 1995~July 2007 | Professor Department of Business Administration Institute of International Business National Cheng-Kung University, Tainan, Taiwan |
| March 1992~July 1995 | Associate Professor Department of Business Administration and Institute of International Business National Cheng-Kung University, Tainan, Taiwan |
| May 1990~March 1992 | Senior Specialist China Steel Corporation, Tainan, Taiwan. |
| Sep. 1974~Dec. 1986 | Section Chief, Group Leader China Steel Corporation, Tainan, Taiwan |
| July 1973~Sep. 1974 | Duty Supervisor Formosa Chemicals and Fiber Corporation, Taiwan. |
PUBLICATION
http://ib.nhu.edu.tw/en/Class3/Class3,1/Wann-Yih-Wu-9607523
Secretary：Yi-Ju Chien TEL:05-2721001 ext.1061 e-mail：blythe@nhu.edu.tw
